I guess the Valencia-filtered dream had to come to an end sometime. Blake Lively has announced she is finally giving up on her lifestyle blog after 1 year of blessing us with $100 aprons and butterfly filled $136 pillows. She opened up to Vogue about the not-so-shocking failure to touch the world with her profound wisdom saying:
“We have an incredible team of people who do beautiful work, but we launched the site before it was ready, and it never caught up to its original mission: It’s not making a difference in people’s lives, whether superficially or in a meaningful way.
We’ll definitely miss Preserve, Blake. You were the only one who could really give a voice to and inspire beginning writers around the world who made it a mission to use every single word they found on a thesaurus.com entry. Don’t worry- the failure of your blog is likely the fault of us simpletons who just failed to embrace the beauty behind your way of making even the simplest bits of advice, such as eating an apple, sound like a mystifying journey through the new age section of a Barnes & Noble.